Increase sales without selling out.

We help you recognize and
communicate your unique value.

Marketing planning is an open, intensive, collaborative process. I don't hold onto answers and slowly reveal them to you. I help you discover an authentic identity for your business and how best to communicate it. You and I co-create messages and strategies that will engage your customers and make them eager to do business with you.

Results you can expect

Clients who work with me on their marketing and business issues – and carry out the plans faithfully -- will see their business grow. Together, we will examine your business and explore your comfort zone to find strategies that feel right for you. Because you will take the lead in writing your own marketing plans, you're much more likely to implement the plans successfully. If you do the work, you will get results.

The processes and techniques I give you are powerful and proven. I want my clients to think of the money they spend on marketing consultations or classes as an investment. You should expect a return on your investment. Part of that return comes from me delivering what I promise, and the rest comes from you making marketing happen.

You can expect to discover and embrace ways of marketing yourself and your business that don't compromise your integrity. I'll help you select appropriate techniques and show you how to make marketing a natural, integral part of what you are already doing. When you communicate authentically, in alignment with your values, you may find that marketing isn't at all distasteful. Many of my clients who were the most reluctant marketers became joyful, willing promoters of their businesses. I'll show you that the best marketing involves removing barriers and embracing the natural law of attraction. When you do that right, you’ll have a thriving business.

You’ll create or strengthen your brand – your promise to your customers. Brand communication is the heart and soul of what I do, and so many people misunderstand it. A brand should be the most valuable asset of a business. You’ll learn ways to develop your brand and communicate your unique benefits that are positively inspiring.

In addition, you can expect:

Control, direction, clarity and confidence. This is what my clients say they are truly seeking from this process. More money coming into the business is great, but not without these four qualities. So here’s my promise:

• You will feel an increasing degree of control over the issues that brought you to me.
• You will know the direction to take your business so that you can achieve what you want.
• You will feel a renewed sense of clarity about what you are doing, having thoroughly examined and reconnected to your vision, goals and inner guidance. You'll know what you are pursuing and why.
• You will feel more confident in proceeding on your own once our work is complete. You will know which strategies and tactics are truly suitable - and will increase sales - for your business.
• Finally, you can expect to feel energized by this process. My clients frequently experience renewed passion for their work, improved alignment with and cooperation from team members, and more attention from the marketplace.

The beliefs and values that guide my work

I believe in the power of business to improve lives, communities and the world. I know a number of people who are using their businesses as a medium for fulfilling their life purposes. Enlightened Marketing is one of those businesses, and my life’s work is to inspire, empower and equip small business owners to do what they love with less stress, effort and anxiety – and without selling out.

I am in business to make a profit, but never at the expense of my values. I don’t want my clients merely to survive in the pursuit of their dreams; I want them to thrive. When you learn to use the processes I recommend, you’ll see that you never have to choose between your values and profits. You never have to compromise or sell out to grow your business. In fact, working from your values will strengthen your business and lead to greater long-term prosperity.

Enlightened Marketing is driven by the values of integrity, joy, service, abundance, empowerment and social responsibility. These values remind me of the need to be true to myself and others, to give lovingly in the belief that everyone has a contribution to make and is deserving of some kind of return, or profit, in exchange. I believe there is plenty for everyone, and I intend to help more people attain their fair share.

How I approach your project

My skill is in seeing the highest potential of your business and helping you achieve it. I work collaboratively and intensively with you to discover the true value your business offers. Then, you'll be equipped to communicate that value through:

• Clear, consistent, authentic and compelling brand messages that engage your most desired customers.
• Strategic marketing plans that achieve your intentions for your business.
• Creative, effective marketing tactics that will differentiate your offerings and be enjoyable to do.

What makes Enlightened Marketing unique?

I help my clients blend commerce and calling consciously and effectively. That means enabling you to thrive financially as you deliver your gifts through your business and help others with your unique products and services.

I know how confusing marketing can be to certain businesses and organizations, having worked with a church, a city and non-profits. Some of my clients considered marketing to be a huge mystery until they learned step-by-step how to attract more customers and measure their progress. I love to elucidate the value of marketing to those who just don't see it clearly or have never been able to apply it successfully.

When you work with Enlightened Marketing, you’ll be equipped with simple, appropriate marketing techniques that work, empowered to achieve your highest potential and inspired to fearlessly deliver your value.

Nothing takes the place of personal experience. I invite you to browse this site, read some articles, sign up for my free email newsletter, get to know me better and then give me a call to discuss your business.

If you’d to like to learn more about the services and solutions I offer, check out What We Do.