About Enlightened Marketing
Enlightened Marketing is for successful, socially responsible small businesses that still experience peaks and valleys in their income. We help them to increase sales without selling out on their values.
Our team specializes in helping its clients identify and communicate their unique brand value so effectively that they work only with perfect clients, charge premium prices and enjoy healthy profits. As a result, they become more joyful business owners!
Enlightened Marketing has helped hundreds of small businesses in the US and abroad to develop brands and marketing strategies. We offer marketing assistance for budgets of all sizes, including customized consulting projects, group and individual mentoring programs, teleseminars and a free ezine.
Samantha shares, “Why choose Enlightened Marketing?”
I define what really makes us unique as the intersection of Earth Rules and Magical Thinking. People who are a really good fit for our brand are those who have a foot in both worlds. Earth Rules are the practical things that help us to thrive here like tools, strategies, plans, goals and budgets. Magical Thinking is what I call things that work for us but we’re not always sure why: affirmations, the quality of your energy, law of attraction, meditation, prayer, intuition. For me, it’s the combination of smart head-truths as well as heart-truths.
We attract people who are firmly in an Earth Rules world but want to find more balance and alignment with their true selves by having me help them incorporate Magical Thinking into what they’re doing. I also attract those who are from the world of Magical Thinking and they’re ready to improve their results by becoming more grounded in Earth Rules.
If you are firmly entrenched in one of those worlds more than the other, then you’re probably not going to benefit as much from what we offer, and you might even be annoyed by it. We’re not the right resource for you.
If, however, this description has resonated with you, then it’s likely that you are a good fit for the Enlightened Marketing brand and we for you. Get in touch.
About Samantha Hartley
Samantha Hartley
I’m the Principal Consultant, Vision Holder and Brand Evangelist of Enlightened Marketing. Before starting this business in 2000, I worked in international marketing for The Coca-Cola Company in Russia and later led Strategic Channel Marketing for Asia from Coke headquarters in Atlanta, GA. I left Coke when I started to identify too much with the character of Alice from the “Dilbert” cartoons.
When I’m not working I’m in deep discussions with my husband and our friends, dealing with bugs in my garden or running agility courses with my dog.
I graduated from Sarah Lawrence College and studied theatre, film and Russian language in Leningrad and Moscow. I speak fluent Russian and bad French, Spanish and sign language, and was classically trained in French cuisine and patisserie at the Ritz-Escoffier Ecole de Gastronomie in Paris, France. But I still burn toast and pine nuts.
My husband, Christopher, a Spiritual Director, and I reside in a college town – Conway, AR – with our Weimaraner, Eowyn, Pit Bull mix, Shmuley and Tonkinese cat, Delilah.
Andy Andrews shares, “What Enlightened Marketing Means to Me”
I think that all of us in the Enlightened Marketing community are connected by our desire to affect positive change in the lives of others. I choose business as my medium for creating a better world, because I believe that it can unleash remarkable powers in each of us Enlightened business owners. To me, Enlightened Marketing is about using “Earth Rules” and “Magical Thinking” together so that we – and our businesses – can reach our potential.
About Andy Andrews
Andy Andrews
My journey with Samantha began while I was still a student at Hendrix College before graduating summa cum laude in 2004. Since then, I acted as the brand manager for a web start up before coming back home to Enlightened Marketing to help guide solopreneurs and small businesses owners through the branding process.
